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Penney's Auto

Tewksbury · 978-851-6351

Scan to sell your car

https://instabidder.com/sell/ma/penneys-auto

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InstaBidder pricing

One yearly price per location. Everything included.

Your instant cash offer page, your pricing, seller texting and the pickup board, for each yard location. Prices below are for yards that sign up by November 30, 2026.

Standard price

What a location costs after November 30, 2026.

$3,599 / year per location

Show pricing, locked in

Pick the one that fits your yard. Sign up by November 30, 2026. Each price is per location, per year.

ARA Show special

Signing up at the show

$1,999 / year

per location · $3,599

Save $1,600 a year (44%)

  • Grandfathered at this fixed price.
  • Everything in InstaBidder, listed below.
Lowest price VIN Match Pro customers

On VIN Match Pro today

$1,499 / year

per location · $3,599

Save $2,100 a year (58%)

  • Fixed at this price forever.
  • Everything in InstaBidder, listed below.
InstaBidder + VIN Match Pro

New to VIN Match Pro

$1,999 / year

per location, both products

Save $1,600 + $828 included

  • Everything in InstaBidder, listed below.
  • VIN Match Pro introductory account included, a $69/month plan, at no extra cost.
  • 20 build sheets a month, mileage history and plate to VIN.

What every location gets

Built for a yard that buys cars from the public, not a lead list.

Instant cash offers on your website

Sellers answer a few questions on your own site, in your colors, and get a real offer on the spot. The car is yours to buy, never resold as a lead.

Your questions, your prices

You decide what sellers are asked and what each answer is worth. Offers are built from current scrap prices and the car's own weight.

Plate or VIN in seconds

Sellers enter a plate or VIN instead of guessing year, make and model, so the offer is for the right car.

Only cars you'll collect

Each seller's ZIP is checked against your service area by road distance before they answer anything else.

Text sellers from one inbox

Every offer comes with a mobile number and consent to text. Replies land in the thread with the quote, opt-outs are honored.

Pickups and tow costs

Accepted offers go to a pickup board with drive time, the tow company and what the tow costs, before you send a truck.

New to VIN Match Pro

The introductory account, included

A $69/month VIN Match Pro plan, worth $828 a year, comes with the $1,999 price.

  • 20 build sheets a month

    The car's factory options and trim, so the parts you pull and price are the parts it really has.

  • Mileage history

    Recorded odometer readings over the car's life, to check what the seller tells you.

  • Plate to VIN

    Turn a license plate into the VIN when the seller doesn't have it to hand.

Getting started

  1. 1

    Hold your installation date

    Pick a day and a two-hour window. A $10 deposit holds your place in line.

  2. 2

    We set it up with you

    We work with your technical contact to put the offer page on your site with your questions and prices.

  3. 3

    Billed yearly per location

    At the show price you signed up at, which stays fixed.

All prices in US dollars, per location, per year.